Sports Marketing
Competition is fierce on and off the field.
Athletes pour their heart and soul into sport, devoting their lives to the games they love by spending countless hours preparing physically, mentally, and emotionally. The investment and sacrifice made by the player and parents to ensure success on the field is unmatched.
That dedication to success and that competitive drive must carry over to what happens off the field.
College tuition costs tens of thousands of dollars and universities are constantly pushing to do more with less. Attaining a scholarship is a lot like winning the championship game. But in order to win you have to compete.
Furthermore, the traditional, passive recruiting process is all but dead. College coaches and professional scouts are short on time and inundated with player profiles. Hoping that they take the time to investigate each player is not enough. Just like coaches and players plan and practice to succeed on the field of play, athletes must plan strategically to garner attention so that they can succeed off the field.
AViProductions is your strategic partner in sports marketing. We work with players and parents to capture high-definition video assets, create compelling highlight reels, and develop websites to promote athletes. And that just scratches the surface.
Capturing Footage in HD
Game footage is an asset that can be utilized throughout an athlete’s career. It’s the foundation for other projects, so we like to capture it early and capture it often.
It’s easy to edit after recording, but it’s impossible to record something after the fact.
Highlight Reels
The first thing scouts and coaches look for is a video of past performances. They don’t have time to watch your entire season, so deliver a DVD that will appeal to them.
Many times this is the first real chance you’ll have to make an impression, so make it a good one.
Profile Websites
Statistics and highlights develop over time to create a complete picture of an athlete’s skills and abilities. Player profile websites can be updated throughout their career.
Make certain scouts and coaches get the most up-to-date information about performances.